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SOUL FOOD GETS A HEART-HEALTHY MAKEOVER IN TIME FOR AMERICAN HEART MONTH AND BLACK HISTORY MONTH

- Mazola and the American Heart Association Showcase Heart-Healthy Variations on Traditional Soul Food Favorites -

(February, 2003 - Memphis, Tenn.) With February being both American Heart Month and Black History Month, it is the perfect time to take a look at traditional soul food favorites and consider a heart-healthy makeover on some of these dishes. According to a study conducted by the AHA, despite recent declines in coronary heart disease (CHD) death rates, a disparity between African Americans and whites has increased, partly due to heredity and lifestyle habits. African Americans have a high incidence of certain risk factors, such as high blood pressure, putting them at increased risk for heart disease and stroke which makes outreach and education a top priority. In an effort to promote a heart-healthy lifestyle, Mazola has partnered with the American Heart Association's Search Your Heart program to provide heart-healthy soul food recipes and cuisine tips including ways to reduce saturated fat and calories every day.

Cardiovascular disease, including stroke, is the leading cause of death for African American men and women - claiming the lives of over 100,000 annually. In 1999, cardiovascular disease accounted for 33.8 percent of deaths among African Americans men and 40.8 percent among African American women, according to the Centers for Disease Control and Prevention. These statistics are shocking, but can be reversed by taking action to eliminate all modifiable risk factors which includes adhering to a heart-healthy diet. By selecting a healthy eating plan that includes unsaturated fats, such as Mazola cooking oils, consumers can help reduce the risk of heart disease without losing great taste.

Healthy food habits can help reduce three risk factors for heart attack and stroke - high blood cholesterol, high blood pressure and excess body weight. "I encourage consumers not to give up on the foods they love, but to instead find ways to make them healthier," said Dr. Ro, America's most renowned African American nutritionist and author of Dr. Ro's Ten Secrets to Livin' Healthy. "By switching to healthier cooking oils that are high in unsaturated fats, consumers can make great strides toward healthier living."

Sylvia Woods, better known as the "Queen of Soul Food" and owner of Sylvia's Restaurant of Harlem, is also doing her part in helping to educate the African American community on the importance of a heart-healthy diet. Over the last two years, Sylvia has made over some of her Soul Food family favorites that are prepared and served in her restaurant. "With a healthy eating plan, you can enjoy the foods that you love, by simply changing how you prepare them," said Sylvia. "I decided to makeover some of my favorite soul food recipes that I serve at my restaurant to promote heart-healthy eating habits within the African American community."

Following are a few tips from Sylvia on how you can give Soul Food a heart-healthy makeover:

" When preparing collard greens, substitute turkey neck for pork when flavoring the dish.

Consumers can find these versatile, heart-healthy Soul Food recipes and others at www.mazola.com.

"Our research has shown great confusion among consumers about dietary fats and our goal with this relationship with the American Heart Association is to help educate consumers on the role that unsaturated fats play in a healthy, balanced diet," said Carolyn Wise, marketing vice president, Mazola/ACH Food Companies, Inc. "Mazola cooking oils are 100 % and naturally cholesterol free as well as versatile cooking ingredients that provide a light delicate flavor to heart-healthy soul food cuisine."

About The American Heart Association's Search Your Heart Program

The American Heart Association's "Search Your Heart" program was created to address the disparity between the incidence of cardiovascular disease (CVD) and stroke among African Americans and Hispanics/Latinos. This is a free heart-health and stroke prevention initiative that helps faith-based organizations reach African American and Hispanics/Latinos. This year, "Search Your Heart" programs will take place in several markets across the country. For additional information call 1-800-AHA-USA1 or visit www.americanheart.org.

About Mazola

For 94 years, Mazola has provided home chefs with a versatile cooking ingredient that is easy to use and 100 pure and naturally cholesterol free, bringing great taste to healthy living. Mazola products are available at most leading grocery stores. The Mazola family of products also include new Mazola Vegetable Oil, Mazola Corn Oil, Mazola Canola Oil, Mazola Right Blend and new Mazola No Stick Cooking Spray. For more information, contact 1.866.4MAZOLA or visit www.mazola.com.

ACH Food Companies is one of the leading manufacturers of food ingredients and store-branded products in the United States. ACH manufactures and markets food products to be used as ingredients for the foodservice, retail private label, and branded food channels. Headquartered in Memphis, Tennessee, ACH Food Companies, Inc. is a subsidiary of Associated British Foods, PLC, a multi-national business focused on agriculture, ingredients, oils, grocery, retail and packaging.